Let’s be honest, it definitely takes more than a few minutes to come up with this kind of result but it’s worth it, no?
More: Cecilia Uhr for Whitebites.
Constantin Bolimond created this fake beer brand: the bottles can be used to play bowling with. See it in action here.
Couldn’t find the brand/designer.
Couldn’t find the brand/designer.
By Soon Mo Kang
by Lacy Kuhn (student project)
Restrooms & customer satisfaction
Restrooms are the last place on earth where you expect a customer satisfaction survey, right?
Here are two examples that will sure surprise the customer. You’ll notice, different… approaches.
Here is the Singaporean version:
Source : Pierre Santa Cruz
And here is the Muscovite version:
This second one is in a bar and says something like “Sit and vote”.
Source: Pikabu (thank you Yana!)
Think about the box
Today is all about packaging for cat food. Great and simple idea.
Short video here: http://www.jwt.com/en/costarica/work/thinkaboutthebox/
Go get your wine yourself!
Dining at a restaurant in the south west of France, when ordering the meals and wine, they told us to get our wine ourselves in the wine cellar downstairs.
I liked it: you spend time downstairs visiting and choosing the wine which means not at the table waiting and that’s an opportunity to be surprised by the funny words written all over the place or the ceiling made of wine corks.
Above, the entrance of the stairs leading to the wine cellar.
In a corner, this sign reads: “Discontinued items: tank bottoms, misunderstood wines, pestiferous without pesticides, SALE”.
Why ALL restaurants don’t offer us to get the wine ourselves?
Let me sleep but wake me up
That’s exactly what you may want during a long flight: sleep and be awoken only when the meal is served. Or not be disturbed at all.
Either way this Emirates initiative does the job perfectly.
Again, why is it not already copied by all competitors?
Michel & Augustin part 1
Michel et Augustin, a french biscuit & yogurt company is a small player in the field but growing fast. They are a premium brand and target active urbans with a high purchasing power.
The corporate culture is a huge deal there and their attention to details is everywhere. They communicate in an offbeat way and they have a strong base of fans. They organise an open house at
their offices The Bananeraie (literally banana plantation) once a month, you can taste their products and meet the team, it’s a huge success: free tickets are issued, they’re all gone in less than a minute.
I don’t know where to start considering the so many things they do that could appear on this Tumblr, let’s start with the tiny details of their website’s footer following the previous blog entry.
In the right corner I noticed the English and Japanese flags to see the website in these languages and a third one I didn’t recognize. I clicked on it and I read:
"Unfortunately nobody speaks this language at the Bananeraie. Do you know this country? Call us at 01 29 38 38 37 and earn a cow!"
I guess they’re fond of cows due to the milk used in their yogurts but this fake flag and what was behind it made me smile.
The left corner humanize the relation with the picture and name of the employee whom last edited this page. Instead of the usual & boring link to Terms & conditions it’s written “Our very VERY serious terms & conditions”. And instead of the “Contact us” link they have “Knock and let’s chat”.
I just love this one
Le pain quotidien is a chain of “bakery and communal table” as they call themselves.
In the middle of the big table that you share with other customers (family spirit), there is a box where you can find postal cards branded Le pain quotidien as well as some colored pencils.
Write the card to whomever you want and hand them over, they’ll post it for you. The people seated next to me where Morrocans, they asked if they where mailing outside of France and said yes.
In a touristic city as Paris it’s a perfect match. Not only it’s an amazing way to delight your customer easily at a small cost, but you get to reach people with an endorsement from family members or friends… certainly a great and smart ad.
Why haven’t we seen this more often?